RealTimeExpress Blog

July 13, 2009

Step One To Growing Your Commercial Insurance Business

Filed under: Commercial Insurance — realtimeexpress @ 9:36 pm
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Step one to growing your commercial insurance business is simple.  It least it sounds simple and it is. 

Stop and Listen.

There is a story of a crusty old logger who meets a chainsaw salesman who asks him how many trees he can cut down in a day.  The logger says, “Oh, about 20”.  The salesman tells the logger that he can cut down 100 trees a day using the chainsaw.  The logger sees this would be a good thing and buys one.  One week later he returns the saw and says, “the best I can do is 25 trees a day”.  The chainsaw salesman, looks the saw over, and says, “Well, it looks good”.  He then pulls the starter and the saw kicks over with a roar.  The logger looks startled and says, “Hey, what’s that noise?”

 Just like the logger above, too many times you hear about technology & efficiency but just don’t know how to stop and listen.  Many times, you are so busy that you don’t have time to even think about efficiency. 

You can’t continue to do the same thing and expect a different result.  Start asking yourself the most common questions:

  • Why do I enter the same data over and over again?
  • Why do I have to go to each carriers website to get a quote?
  • Why can’t I have a great looking proposal including a coverage comparison for each carrier?

So the first step to growing your insurance business is to stop and listen.  Research.  Don’t be “so busy” that you can’t stop and strategize.

Learn more about commercial RealTime quoting.   It can grow your business.



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